In the second episode of the “Puzzle Podcast with Manuela”, we delve into a topic that decides the success of a business: Brand Development
Manuela Stamatovic introduces us to the segments that help us understand what it is that really makes a brand strong and long-lasting. That is why we have asked her the following questions, getting answers that are important to both marketers and leaders:
- Why is it not enough today to just have a superior product?
- What differentiates a long-lasting brand from one that is just a current trend?
- Why does authenticity without strategy lead to chaos?
- How can (and must) leaders be part of building a brand, not just the marketing team?
If you want to understand how a brand is built strategically, long-term, and in the service of the business – then this episode is for you: https://youtu.be/ZRLzw1AqIE4?si=hGTI5ArIuJ1rR5Wb
👉 And the best way not to miss any new Puzzle Podcast episode is through the subscribe button on our YouTube channel: https://www.youtube.com/@puzzle-consulting
