New Brand Cooperation with NEONAIL
Puzzle Consulting has started working with NEONAIL, a Polish beauty brand and one of Europe’s leading brands in the manicure category.
NEONAIL is present in Serbia through Lilly Drogerie, and our cooperation will focus on supporting the further development of the brand and its communication with local consumers.
Puzzle Consulting will be responsible for the development and implementation of the local communication and digital strategy, with a focus on social media and content development, digital promotion and influencer collaborations.
A key focus will be on adapting the brand’s international communication to the specifics of the Serbian market and building a relevant and distinctive position for NeoNail among local consumers.
With NEONAIL, Puzzle Consulting continues to expand its portfolio of international clients and enters another new market – Poland.
(Photo source: NEONAIL)